In the Make: Online Toolbox, we focus mainly on tools that fly under the radar of more conventional tool coverage: in-depth tool-making projects, strange or specialty tools unique to a trade or craft that can be useful elsewhere, tools and techniques you may not know about, but once you do, and incorporate them into your workflow, you’ll wonder how you ever lived without them. And, in the spirit of the times, we pay close attention to tools that you can get on the cheap, make yourself, or refurbish.
In the next few months, we’re going to be taking a more in-depth look at “Maker Business,” the how-tos of turning your DIY hobby into an actual business. One of the first “brand identity” pieces that anybody going into business needs is a calling card. I know so much of our business interface is electronic these days, but everybody still needs a card for convenient exchange when pressing the flesh. I personally love business cards. I’ve saved nearly every one I’ve ever been given. I have a massive collection, going back decades. It’s fun to go back through them and be reminded of the interactions that produced them, see the changing designs and typestyles, what people put on them (CompuServe and Prodigy accounts, USENET newsgroups!), etc.
Of course, the cards that get more attention, that stand out, are the ones that are truly unique and clever. In fact, I have a little display in my office with a number of the special cards covered below (Adafruit, EMS Labs, Tom Ward’s dot matrix card — and one of his flashlight cards from my demo of the same at Maker Faire Austin). As a maker, as someone who’s working in a domain that’s associated with innovative thinking, clever design, creative and new use of materials, embedded technologies, etc., a really stand-out card is almost expected. Today, there are so many options for cool cards you can make, materials you can use, cards of varying sizes and shapes; there’s really no reason to not have a card that creates a special first impression (and hopefully a card that the receiver will want to keep, display, show off to others, etc.) Here are some interesting card ideas, mainly ones we’ve featured here on MAKE before.
Do you have an innovative, unusual business card? Put it in the MAKE Flickr pool and tell us about it in the comments.
Here’s a card I bumped into yesterday, laser-etched onto large popsicle sticks. Lots of great possibilities here.
Business Cards – Laser Engraved Big Pop Sticks
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